
If a horse does not perform the way that an owner does not want them to, they can result to drastic measures to discipline them or as the abusers call it "training". Some examples can be saddling a horse for days at a time, beating them, tying their heads into position, or even drugging them. Horses are very loving animals who most likely are not performing because they are uncomfortable. Tad Coffin Saddles can solve this problem of discomfort and that is why he is in the saddle making industry. He wants horses' comfort to be taken into account when making saddles and wants more horses to feel comfortable when being ridden. If more saddle companies see his design and make their's similarly, then he sees that as a gain for horses.